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PLDT Enterprise Encourages Businesses to Act as Their Own First Line of Cyber Defense
Manila, Philippines – In today’s digital-first landscape, where cyber threats evolve just as rapidly as the technologies designed to combat them, PLDT Enterprise, the corporate arm of PLDT, and ePLDT, PLDT’s ICT subsidiary, are reinforcing their commitment to cybersecurity. Championing efforts to educate, empower, and inspire proactive action toward a safer and more secure cyberspace, the group is urging its clients and customers to transform every employee and leader into a “Human Firewall.”
PLDT Enterprise Encourages Businesses to Act as Their Own First Line of Cyber Defense
According to Alexis Bernardino, Field CISO and Cybersecurity Product Head of PLDT Enterprise and ePLDT, respectively, “Fraud schemes like phishing, smishing, vishing, and other similar scams, continue to increase in the Philippines. Given all these dangers, we continue to empower our clients’ workforce to become the first line of defense against cyber threats.”
A Snapshot of the Threat Landscape
The Philippines ranks among the most active digital markets globally, thereby increasing exposure to cyber threats. Incidents such as phishing, SMShing, and vishing continue to expand, with cybercriminals impersonating executives, hijacking QR codes (quishing), and disseminating fraudulent messages via messaging applications. The cybercrime economy is projected to reach $10.5 trillion worldwide by 2025, underscoring the increasing value of digital data.
Presently, these threats have become tangible issues within the local context: counterfeit CEO messages, spoofed HR announcements, and urgent payment demands are increasingly directed at Filipino businesses. However, a simple verification call can often prevent a significant security breach.
#CommittedToCybersecurity: From Awareness to Empowerment
PLDT Enterprise and ePLDT continue to promote a culture of cyber resilience through practical education. By simplifying technical topics and emphasizing everyday action, they provide essential cyber hygiene tips:
“Pause, Check, Protect” before clicking on links or responding to unusual requests.
Verify identities using trusted communication channels.
Use Multi-Factor Authentication (MFA) to secure logins.
Separate work and personal device usage to prevent crossover risks.
Avoid oversharing on social media, which scammers use for reconnaissance.
“At PLDT, we are committed to providing secure systems and building a digital community where vigilance is second nature,” Bernardino shared.
Securing Systems and Strengthening Trust Through Innovation
PLDT Enterprise, in collaboration with ePLDT, provides comprehensive cybersecurity solutions that protect employee devices and data. They offer professional services designed to enhance organizations’ security postures and deliver AI-enabled managed solutions that identify, analyze, and prevent cyberthreats.
With decades of experience, ePLDT’s certified experts lead initiatives in threat intelligence, detection, and rapid response, equipping customers with tailored insights, essential tools, and 24/7 protection against real-world attacks.
ePLDT collaborates closely with customers to enhance cybersecurity through advanced threat detection and real-time incident handling. By assessing risks and addressing vulnerabilities, they help businesses stay ahead of evolving threats.
PLDT Enterprise, recognized as the first and only telco in the Philippines to obtain the GSMA Open Gateway API certification, offers an innovative solution called Silent Authentication. This technology enhances customer protection by facilitating secure, frictionless digital transactions, eliminating the need for traditional passwords and OTPs. It allows merchants to verify identities directly through the telco network using the Application Programming Interface.
This human-plus-technology approach ensures that effective cybersecurity encompasses both the systems in place and the individuals using them.
A Shared Responsibility for a Safe Digital Philippines
Cybersecurity is not just the responsibility of IT departments. Everyone has a role to play. “You can’t outsource vigilance,” Bernardino emphasized. “Every organization must embed a cybersecurity mindset into the very grassroots of their organizational culture.”
This vision supports the broader agenda of the United Nations Sustainable Development Goals by promoting safe digital access, fostering inclusive education, and safeguarding economic activities.
“Cybersecurity has now evolved from a technical task to a shared responsibility. Our mission is to embed that cyber-first mindset into every Filipino business, and there is no better time to start than today,” Bernardino said.
To learn more about how your organization can become a Human Firewall, visit https://bit.ly/pldtenterprise-committed-to-cybersecurity-pr
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PLDT Enterprise Encourages Businesses to Act as Their Own First Line of Cyber Defense
Melo Villareal
Out of Town Blog
